B2B Sales, Business to Business, is the marketing between companies. It does not matter if they are goods or services.
Relationships between companies
Here, too, in the Business-to-Business sector, marketing is of great importance
B2B marketing benefits from the methods of inbound marketing
Buyer personas can be used profitably in Business-to-Business marketing
As digitization progresses, electronic communication between companies has progressed in recent years. It is now much more than mere communication via e-mail or Skype. Therefore, we strive for an increasingly stronger network among each other and include a wide variety of business processes.
Conclusion: When it comes to strategy, marketing and communication, offline and online for your B2B company, then we as a marketing agency may not be different from traditional advertising agencies. But certainly stronger than anyone else.